
Taboola and Outbrain are perhaps the two most controversial startups hardly anyone knows about. And now, according to an article in Israeli business publication The Marker, they’re merging into one advertising super-conglomerate. Rumors of a merger between the two companies have circulated since 2017. According to The Marker, shareholders in Outbrain will receive $250 million, plus 30 percent of the shares in the new venture. Even if you’re unfamiliar with their names, you’re undoubtedly aware of their work. You know when you scroll to the bottom of an article and get “recommended” low-quality clickbait content about teeth whitening products, or…
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