Volvo has unveiled M, a new brand for its upcoming car-sharing service that will debut in Sweden and the US next year. The company says that M will be supported by an app with “proprietary learning technology that asks users about their specific needs instead of merely informing them where they can pick up a car.” It’s not exactly starting from scratch, though: Volvo says it’s working with Sunfleet, a car-sharing firm in Sweden that’s been around for 20 years. It’ll be integrated into M next year. With that, Volvo is the latest firm to join the ranks of automakers…
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